The 901 Blanket

Wrap yourself in the spirit of Memphis with The 901 Blanket, a beautifully woven piece that captures the essence of the Bluff City.
SHOP THE BLANKET
Close-up of a "901 Blanket" draped over a couch, showcasing a design with buildings and basketball motifs. A label reading “Choose 901” adds to the charm, while the premium blanket exudes comfort and flair, paired with promotional material.
A folded 901 Blanket with a white label and a patterned pillow are on a gray couch next to shelves with neatly folded clothes. A window with potted plants is in the background.
Close-up of embroidery on fabric, showing the letter "M" stitched in white thread on a blue and beige background.

THE WHY BEHIND THE 901 BLANKET

When you purchase the 901 Blanket, you’re not just getting cozy—you’re directly contributing to the impactful work of City Leadership.

The proceeds from our Choose901 merchandise helps fund initiatives to support recruiting and retaining talented individuals to the 901 who can make a lasting difference in Memphis.

Every blanket sold helps create more opportunities for people to Invest & Enjoy the city of Memphis. It helps ensure that Memphis continues to be a place where people love to live, work, and give back.

Learn More

Stories Behind the Designs

Visual Portfolio, Posts & Image Gallery for WordPress
Illustration of a building labeled "FedExForum," with trees in front gently swaying in the breeze, almost like nature’s own blanket icons adding softness to the urban landscape.
FedEx Forum
Home of the Grizzlies. Host of some of the greatest artists of all time. We all meet at the forum. Good times.
Illustration of the Tennessee state outline in blue with a bold black "X" on the left side, resembling an iconic emblem.
State X
X marks the spot of the greatest city in the state of Tennessee and that’s not up for debate!
Illustration of a white and yellow arch bridge, an architectural icon, spanning across a body of water, with reflections shimmering softly on the surface.
Hernando DeSoto Bridge
Lighting up the night, the Hernando DeSoto Bridge is more than a connection between two states—it’s a glowing emblem of the city’s unity and resilience.
Illustration of a sports stadium with a blue field resembling a vast blanket, and yellow seating sections, viewed from above.
Simmons Bank Liberty Stadium
This is where Memphians roar! Affectionately known as the Liberty Bowl, these high-stakes games are the pinnacle of Tiger Pride. Every game is a celebration, every smile is win.
Illustration of a vinyl record surrounded by music notes, a guitar, and the word "Soul," with icons subtly woven into the design like a cozy blanket of sound.
Memphis Blues
In the birthplace of blues and rock ‘n’ roll, Memphis celebrates the sound of history and embrace the rhythm of culture. From B.B. King and Aretha Franklin to Elvis Presley, the city has proudly given the world the best of...
A simple icon of a blue triangle resembling a pyramid, with horizontal lines near the top, is surrounded by a row of small tree shapes at the base.
The Pyramid
Walking into the pyramid is a sight to see. The most exciting Bass Pro Shop in the country, it features a hotel, spa, a world of adventure, and slew of Memphis charm.
Illustration of a bear with "Go Grizz!" and "Grit & Grind!" text, a basketball, and a paw print, woven like icons into a cozy blanket.
Memphis Grizzlies
The Grizzlies embody grit, grind, and greatness—proudly uniting a community that never backs down. After all, we may not know much about Grizzly Bears, but one thing’s for sure: they don’t bluff!
A simple line drawing of a stylized pig, complete with a curly tail, that could serve as an icon for your designs.
Memphis BBQ Pig
From tender ribs to smoky pulled pork, Memphis BBQ is all about bold flavors and big traditions—where every meal is a celebration of Southern comfort and good company.
Illustration of a ferry with graphic symbols, featuring two smokestacks and rows of windows, gracefully floating on blue water.
The Memphis Queen
On sightseeing cruises passengers drink in the warm sunset on Memphis Riverboats. As it flows down the mighty Mississippi, you can always hear a good belly laugh and feel the twinkle of romance.
Illustration of a tiger icon outlined in black with a yellow fill, standing and facing forward.
Memphis Tigers
With fierce pride, the Memphis Tigers bring the roar of the city to every game—Go Tigers, Go!
Illustration of a curved blue ribbon labeled "Mississippi River" with simple wave accents, adorned with minimalist icons for an added touch.
Mississippi River
The mighty Mississippi: over 2,300 miles of adventure, culture, and commerce, flowing straight through America's heart! Where legends are born and the spirit of the river never stops rolling!
Illustration of a yellow candy icon wrapped in a light blue wrapper with a central circular design featuring concentric rings of white, yellow, and blue.
Overton Park Shell
An outdoor stage with a rich history, the Overton Shell is where Memphis comes together for music, community, and unforgettable performances under the stars.
A yellow circle icon with the text "Choose 901" in bold black font.
Choose901
Choose901 is not a slogan. It is a movement that shines a spotlight on all that makes Memphis so great. The culture, the people, the magic.
A simple drawing of a tall, yellow skyscraper with many windows stands prominently, flanked by two blue trees at its base. The scene looks straight out of an illustrated cityscape, where urban icons blend seamlessly into the skyline.
Sterick Building
Once Memphis' tallest skyscraper, now a sleeping giant waiting for a comeback! An iconic piece of the skyline, full of history and ready for a new chapter!
Illustration of a yellow and blue vintage tram with windows and wheels, resembling an icon of classic transport, viewed from the side on a white background.
Trolley Car
With its joyfully ringing bell, the Memphis trolley dances through the heart of Downtown- it’s the epitome of Memphis charm.
Iconic illustration of a yellow water tower adorned with blue waves and tall supporting legs, viewed from the front, as if wrapped in a blanket of serene design elements.
Broad Ave Water Tower
The Broad Water Tower stands 150 feet tall and colorfully represents the vibrant culture of the Binghampton Community.
Illustration of a stylized hand inside a smartphone screen, showing a peace or victory sign with three raised fingers, reminiscent of iconic gestures.
STAX Records
Standing proudly as tribute to music legends, the Stax museum preserves the sounds that shaped Music around the world.
Illustration of a large building with multiple floors and square windows, featuring a central tower draped like a blanket over the city skyline.
Crosstown Concourse
Once an abandoned Sears building, Crosstown Concourse is now the ultimate market for food, art, business, and vibes like no other.
Illustration of a white airplane with "FedEx" written on the fuselage, resembling an icon of modern transport. The blue tail adds a blanket of color to the sleek design.
FedEx
Here, in the great city of Memphis hails the largest transportation company in the world. We think they’re in the right place.
Illustration of a bicycle with wheels resembling slices of lime, surrounded by alternating yellow and blue stylized trees, the perfect icon for vibrant home decor inspiration.
Overton Park Bike
The bike arch of Overton Park welcomes you to Midtown and is the entrance to the beautiful urban park.
Illustration of a blue location marker with the name "Joe's" and a blank space below, adorned with a yellow arrow and a stylized black sunburst icon, resembling a welcoming beacon wrapped in the cozy warmth of familiarity.
Joe's Liquor
The Joe’s Wine and Liquor sign is an iconic Memphis landmark welcoming all to grab a bottle and celebrate!
A simple, stylized illustration of a buffalo grazing, drawn with yellow and blue lines, reminiscent of icons on a cozy blanket.
Shelby Farms Bison
You can find a beautiful herd of buffalo at Shelby Farms Park, one of the largest urban parks in the country.
The logo showcases a blue wave with "Wolf River" in yellow, complementing an iconic stylized element resembling a canoe paddle.
Wolf River
The Wolf River is it. Perfect for paddlers and nature-lovers alike!
Text reading "Memphis EST. 1819" with "EST. 1819" in yellow, highlighting the icons of a city wrapped in history like a warm blanket.
Memphis Est 1819
Our rich history is shaped by the city's role as a major trading hub along the Mississippi River, contributing to the growth of blues, soul, and rock 'n' roll music.
A decorative fringe blanket, known as The 901 Blanket, featuring illustrations and text related to Memphis, including landmarks, symbols, and cultural references such as "Graceland" and the "Mississippi River.
Each Memphis icon was chosen for its contributions to our city

Made for Memphis. made for you.

Whether you’re cheering on the Tigers, cycling along the Wolf River, or dreaming of your next barbecue feast, this blanket is the perfect companion for staying warm and showing off your 901 pride.

Perfectly Couch Sized

Perfect for couch lounging or as a decorative throw.

Cozy Materials

Soft, high-quality woven fabric for lasting comfort.

Designed in Memphis

Made for Memphians by Memphians: A Choose901 exclusive.

What Others are Saying...

★★★★★ 5/5
"My absolute favorite blanket for curling up watching Tigers football!"
Emily White
A folded 901 Blanket with a white label and a patterned pillow are on a gray couch next to shelves with neatly folded clothes. A window with potted plants is in the background.

Need a corporate Gift?

This blanket makes a fantastic gift for the upcoming holiday season. Whether for yourself, a loved one or everyone in the office, it’s the perfect way to celebrate the grit and grind of Memphis culture.

When your company chooses The 901 Blanket for corporate gifting, you’re offering a thoughtful, high-quality gift and you’re making an investment in Memphis.

We have pricing options for bulk ordering and corporate gifts! Reach out for options.