Santa Arrival Parade at Bass Pro Shops at the Pyramid with Grizz Line, Grizz Girls and Community Partners

Santa will be cruising into Memphis this Saturday on a TRACKER Boat to officially kick off Santa’s Wonderland, the ultimate free family Christmas event, at Bass Pro Shops.

At the Pyramid location, Santa’s arrival parade will include the Memphis Grizz Line, Grizz Girls, Hernando High School Marching Band, Memphis Fire Department, Tennessee Wildlife Resource Agency (TWRA), Memphis Youth Arts Initiative and MoXie Way.

Families are invited to welcome Santa at an outdoor tailgate event at both retail locations as he officially arrives from the North Pole to Santa’s Wonderland – the free event that transforms the outdoor retailer into a magical Christmas village with FREE games, fun activities and festive giveaways.

Bass Pro Shops and Cabela’s plans to host millions of families to experience Santa’s Wonderland this holiday season. Free photos with Santa will start on Sunday, November 6. Advance reservations are now available at http://www.basspro.com/santa and dates will continue to open on a rolling basis seven days in advance.