Memphis native Deswick Bonds Jr. has been named President of the Peace of Mind Benefit by First South Insurance, and he’s bringing its nationwide expansion home to the Bluff City. His mission is simple but powerful: help families face the rising cost of funerals and create new career opportunities for Memphians.
Funerals in Tennessee now average more than $8,100 (World Population Review, 2024). For many families, that kind of expense sparks stress, debt, or last-minute fundraisers. The Peace of Mind Benefit is designed to change that story. Using a state-of-the-art quoting system, the program matches each family’s budget with the right national carrier, ensuring coverage that truly fits their needs. No one-size-fits-all — just personalized solutions that bring security and peace of mind.
But Bonds Jr. saw a coverage gap and a career gap. Memphis is full of talent, from young adults looking for their first opportunity to professionals ready for a new path. Through partnerships with respected national carriers like Mutual of Omaha, Americo, and Gerber Life, the Peace of Mind Benefit also doubles as a career pipeline. Locals can train, become licensed, and build businesses that provide both income and purpose while serving their community.
“Every family deserves peace of mind, and every young person deserves opportunity,” Bonds Jr. said. “That’s why our nationwide mission begins right here in the Bluff City.”
For Memphis, it means fewer families facing financial strain and more residents finding careers with staying power. What started as a national initiative is now a local promise: security for Memphis families today and opportunity for Memphis leaders tomorrow.
This blog was written by Peace Of Mind Benefit by First South Insurance
Peace of Mind Benefit by First South Insurance is a program that helps families plan for end-of-life expenses by offering affordable burial and final expense coverage tailored to each budget.
