Now is the Time. Memphis is the Place.

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Rachel Layton

Your average ex-Mississippian writer with a strong enthusiasm for all things performance and music. Catch me sipping some local made coffee while reading Whitman and listening to the next big thing in Memphis music.

Posts byRachel Layton

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  • You see Joi, pictured here, happy and frolicking without a care. You also see Travis who looks to be disgruntled about something 🧐⁠⠀ ⁠⠀ Unlike Joi, Travis waited too long to buy gifts on the #choose901 Online Shop and his purchases won’t arrive in time for Christmas 😞⁠⠀ ⁠⠀ If you want your items to arrive in time for the holidays, don’t be like Travis. Use the link in our bio to make a purchase by the end of the day!⁠⠀ ⁠⠀ 📸: @emilyjfrazier
  • Weekends, mane, gotta love ‘em ❤️ Use the link in our bio to start planning yours! #choose901
  • Hey, you. Yeah, YOU. It's #Choose901 Online Shop Day 2 and we want to make sure you get everything you want ! Merch is moving fast and the shop won't stay open for long, so avoid that "shoulda, coulda, woulda" feeling, and get to gettin' with the link in our bio ‼️ 📸: @emilyjfrazier
  • If your love can be bought with Memphis merch, you've come to the right place. The #Choose901 Online Shop is open for business and we've got a whole lot of love to give ❤️ Use the link in our bio to shop before it closes!
  • We hope you have your coins at the ready, because the #Choose901 Online Shop opens in less than 24 hours 😱 If you're like us and haven't finished your holiday shopping, now's the time to do it. If you're better than us and have, treat yourself for a job well done. Either way, we've got plenty of Memphis merch and it's calling your name!
  • For 20 years, @staxmusicacademy has helped birth a new generation of soulful singers, and on Thursday they'll be sharing their sound with the world on a national stage for NBC's @theellenshow’s Greatest Night of Giveaways 🤩 Getting to Warner Bros. Studios for the show might prove to be a bit pricey, but making your way to @railgarten to watch as our talented teens make Memphis proud—now that's doable! Use the link in our bio to see all of the details. #choose901
  • To the hundreds of folks that kept asking this question, YES, we are having an online shop and it opens this Wednesday (12/11) We've got all the goodies from our Holiday Pop-Up Shop, so get it while you still can because when it's gone...it's gone 😳 #choose901